Today · Morning, Jelly

Three campaigns need your eyes this morning.

Active campaigns
7
↑ 2vs last week
Samples in flight
182,400
↑ 14%trailing 7d
Photos this week
1,240
tracking to target
Open deal value
$320k
↑ $85kvs March
Projected Q2 margin
81%
↑ 3 ptsvs Q1

Needs your eyes

Blobby flagged 3 things
Maggi refresh is 3 days late on photos
Aaron L at Carlton dock · 12 of 20 photos received · WhatsApp draft ready
Liquid I.V. has 12 partners unconfirmed
Drop date Apr 8 · 14 of 26 confirmed · opt-in emails drafted for the other 12
Heinz pasta brief arrived — I've parsed it
From Claire at Nestlé · 25k units · SYD + MEL · 2 questions I couldn't parse

Active campaigns

Open pipeline →
Liquid I.V. Q2Sydney + Melbourne
Allocating
Partners confirmed14 / 26
30,000u9 sitesdrop Apr 29
Maggi refreshWave 1 · AUS
Photo chase
Photos received12 / 20
25,000u8 sitesoverdue 3 days
Nature Valley Q1Universities
PCA draft
Slides drafted8 / 12
45,000u12 sitesdue Apr 24
Solo EnergySydney gyms
Delivering
Units delivered6,400 / 8,000
8,000u5 siteswraps Apr 26
Heinz pastaNew brief · Nestlé
Brief intake
Brief parsed24%
25,000u2 Qs openstart May 2
Berocca BoostSwim schools · Q1
Closed
PCA deliveredApr 14
18,000umargin 84%photos 100%

Partner watchlist

01
ONYX Alexandria
Gym · SYD · 3 campaigns YTD
91%↑ 3 pts
02
UniMelb Parkville
University · MEL · 4 campaigns YTD
89%↑ 2 pts
03
Fitness First George St
Gym · SYD · 5 campaigns YTD
88%━ flat
04
RMIT City Campus
University · MEL · Katie M
86%↓ 9 pts
05
Monash Clayton
University · MEL · 2 campaigns YTD
80%↑ 6 pts

This week

TodayTue Apr 19
Drop2,400 units to Fitness First George St
09:00
WedApr 20
PCAMaggi Wave 1 draft due to Katie at Nestlé
EOD
ThuApr 21
Drop4,200 units to RMIT City · Liquid I.V. wave 1
08:00
FriApr 22
Sign-offHeinz pasta brief — reply to Claire at Nestlé
12:00
TueApr 29
DropLiquid I.V. Q2 final wave · 7 partners · 11,200 units
all day
Product shot · 02 · Dashboard · Blobfish platform · Apr 2026